SAP R/3 Implementation at Geneva
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چکیده
Geneva Pharmaceuticals, Inc., one of the world’s largest generic drug manufacturers, is the North American hub for the Generics division of Swiss pharmaceutical and life sciences company Novartis International AG. Originally founded by Detroit pharmacist Stanley Tutag in 1946, Geneva moved its headquarters to Broomfield, Colorado in 1974. The company was subsequently acquired by Ciba Corporation in 1979, which in 1996, merged with Sandoz Ltd. in the largest ever healthcare merger to form Novartis. Alex Krauer, Chairman of Novartis and former Chairman and CEO of Ciba, commented on the strengths of the merger:
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